The Importance of Online Reviews for Your Church’s Local SEO

Many churches overlook the process of reviews or don’t consider it a priority when managing their online presence. The fact of the matter is, reviews are actually quite important for local search presence, and churches should absolutely focus on gaining reviews across their online platforms such as Google, Facebook, Yelp, and more.

How Churches Should Post on Google Business Profile

Google Business Profile (GBP) is one of the most important pieces of your church’s Local SEO. In a study done by Moz in 2018, it found that GBP Signals (meaning, what your GBP property is telling Google) was the most important contributing factor toward local search rankings. GBP Signals accounted for an estimated 25.12% of what Google used to determine local search rankings,

google maps for churches

How Google Maps Fits into Local SEO for Churches

Google Maps has grown into the biggest map platform over the last number of years, which receives an incredible 63,000 searches per second (5.6 billion searches per day). When we are searching for something, we have become all too used to taking out our phones and searching for “convenience store near me” or “auto shop near me”.

Claiming Your Pastor’s Google Knowledge Panel

Well-known people, organizations, sports teams, musicians, and places have what’s known as a Google Knowledge Panel. When you search for a public figure or widely-known place, you’ll come across the Knowledge Panel on the right-hand of the screen. For example, if you type in “Paul McCartney,” the famous musician’s panel appears to the right of the search results,

Local Church SEO Boost

Local SEO Versus On-Page SEO for Churches [Clearing Up the Confusion]

Sometimes there’s confusion in church communications circles about Local SEO Versus On-Page SEO. This response was written in order to clarify their differences.
In general, when a church wishes to reach local people who are searching for location-based phrases, like ‘church near me’, ‘local church’, and ‘church in [city]’, they should focus their efforts on Local SEO for Churches.