Remember when knocking on doors and mailing out flyers was the only way to get the word out? Well, times have changed. A lot. Now, not only do you need to be advertising in the digital space, you also have several options for where to advertise. Social media, search engines, YouTube,
The Internet may seem like a more recent innovation to some, but two generations now exist who have never known life without the Internet! Gen Z and Gen Alpha (those born from the 1990s to 2020s) likely spend many of their waking hours on their smartphones, laptops and connected to WiFi in some way or another.
In times like these, it can be a challenge for churches to cut through the noise of social media and Google search, in order to reach the audiences that desire help and the solutions that the church has real solutions and helpful answers. As we aim to reach far and wide to reach more people and bring them into our churches,