FELT NEEDS LANDING PAGEs
Your church can reach new people and seekers searching Google for solutions to their personal needs better than ever before through our Felt Needs Landing Pages service on a subdomain.
HOW DO FELT NEEDS LANDING PAGES WORK?
When people are faced with a challenge or problem, one of the first places they often go to for answers is Google. This is especially the case for people who might be seekers or unchurched since they don’t have a strong relationship with God or a church to ask for support. Targeting felt needs keywords in your Google Ad Grant campaign is a great way to reach this audience.
Even though your church might be able to offer help for felt needs, most church websites don’t do a good job conveying their resources, causing a user who might have landed on your site from a Google search to click off the page without finding the information they were looking for. By creating specific landing pages with content directly related to solutions and resources to alleviate a person’s felt needs, your church can help people when they need it most and gently guide them towards your church’s other ministries and offerings.
Felt Needs Landing Pages can be used as a powerful tool in your Google Ad Grant Campaign or paid advertising campaign to help bring more people to your website and eventually, to an in-person visit.
You can think of a subdomain as a site within your main church website. It acts as a subdivision or alias of your church’s website to help better organize your content. When we create Felt Needs Landing Pages, rather than having them be free-floating pages on your main website, we will create a branded subdomain for your church to house them in one central place.
The major benefit of using a subdomain is that you can directly target seekers and the unchurched who might not connect well with your main church website. A subdomain allows you to have the freedom to use imagery, calls to action, and content to appeal to these users in an intimate way. The subdomain will position your church as a place of hope, comfort, and support, opening the door for them to potentially attend a service in the future.
How Could Adding Felt Needs Landing Pages Help My Church?
Connect With The Unchurched
With Felt Needs Landing Pages specifically created to reach the unchurched, you’re able to relate to them in a more meaningful way.
People that land on your Felt Needs Landing Page from an ad or organic search result will be more likely to remain on the page and take a next step like requesting prayer or watching a sermon.
Improve Your Website’s SEO
Since these landing pages are highly optimized for felt needs search terms, your church’s website will rank better for these keywords in organic search results and be discoverable by users.
Increase Site Traffic
Users clicking on to a Felt Needs Landing Page from an ad drives traffic to your church’s website. If a user finds the landing page meaningful, they’ll likely further explore the rest of the site.
Works With Google Grants
If your church is eligible for or already has a Google Grant, Felt Needs Landing Pages can easily be integrated into the campaign to improve results.
MAKE THE GREATEST IMPACT WITH YOUR GOGGLE GRANT
Does your church want to get the best results from your free Google Grant money? Felt Needs Landing Pages are a highly effective way to help boost your Google Grant ad campaign by maximizing your return on investment. These highly optimized landing pages targeted to felt needs keywords help to increase your Google Quality Score, which in turn, decreases your cost per click.
Check Out These Landing Page Examples
Hope To Marry
An example Felt Needs Landing Page that takes a look at preparing for and moving toward a Biblical marriage.
Exploring Adoption Or Foster Care
An example Felt Needs Landing Page that explores the the impact one could have in the life of a child who would not otherwise have a mother or father.
Talking To Your Child About Race
An example Felt Needs Landing Page that takes a look into the responsibility parents have to help their children understand race from a biblical perspective.
An example Felt Needs Landing Page that takes a look into the steps you can take to master your money in order to be intentional in other areas.
Preparing Your Child For Adolescence
An example Felt Needs Landing Page that helps you prepare your child for adolescence.
Raising A Child With Special Needs
An example Felt Needs Landing Page that is a source of encouragement and hope as you fulfill your calling to parent a child with special needs.
What’s The Meaning Of Christmas?
An example Felt Needs Landing Page that takes a look at the roots of Christmas, which commemorates the birth of Christ and takes place every year on December 25th.
GET STARTED NOW!
Do you want to learn more about what Felt Needs Landing Pages can do for your church? Our team of specialists is excited to partner with you and wants to help give your church the tools it needs for growth. Give us a call today at 480-420-2007 or just click the button below and a member of our team will contact you shortly.