10 Ways to Grow Your Church Through Leads

Churches fill an important role in bringing people together and fostering a sense of community. But as with any organization, growth is crucial for continued success. One effective way for churches to reach new members and grow their congregation is through the use of leads. 
A lead is an individual who has shown interest in your church and provided their contact information for follow-up.

Boosting Your Sermon Blog with the Google Ad Grant: A Case Study

As a church, your goal is to reach as many people as possible with God’s truth. That’s why it’s frustrating to think your pastor spends hours preparing an inspiring sermon for Sunday, only to become an audio file buried somewhere deep within your website on Monday, largely forgotten. 
While posting sermons online is a good start to your digital marketing strategy,

What happens when you change the name of your church

How Changing Your Church Name Affects Google

Changing the name of your church is a big decision. Ask anyone who’s been through the process and they’ll tell you that there is a lot of paperwork and administrative complexity involved. Tax and banking and property ownership and insurance policies are just a few of the details that have to be worked out when making a corporate name change.

The Importance of Online Reviews for Your Church’s Local SEO

Many churches overlook the process of reviews or don’t consider it a priority when managing their online presence. The fact of the matter is, reviews are actually quite important for local search presence, and churches should absolutely focus on gaining reviews across their online platforms such as Google, Facebook, Yelp, and more.

How Churches Should Post on Google Business Profile

Google Business Profile (GBP) is one of the most important pieces of your church’s Local SEO. In a study done by Moz in 2018, it found that GBP Signals (meaning, what your GBP property is telling Google) was the most important contributing factor toward local search rankings. GBP Signals accounted for an estimated 25.12% of what Google used to determine local search rankings,

Google Algorithm Update For Page Experience

With Google’s ever-changing algorithm, it can be challenging to keep up with everything new.  While much of Google’s algorithm remains a mystery, Google recently announced that they were rolling out a new update that focuses on-page experience as a key ranking factor.  You might be wondering, “how does this impact my church’s website”? 

Digital Church Growth Strategies for 2020

Introduction
Normal, everyday life in 2020 would typically prompt churches to consider the ways they could strengthen their digital presence. After all, the world today consists of people checking out establishments — whether they’re stores, restaurants, hotels, or yes, churches — online first, before ever visiting them in person. People use search engines like Google to get critical information about a business,

Claiming Your Pastor’s Google Knowledge Panel

Well-known people, organizations, sports teams, musicians, and places have what’s known as a Google Knowledge Panel. When you search for a public figure or widely-known place, you’ll come across the Knowledge Panel on the right-hand of the screen. For example, if you type in “Paul McCartney,” the famous musician’s panel appears to the right of the search results,