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Drive Growth Using Proven Strategies to Increase New Visitor Traffic to Your Church Website

In today’s digital environment, establishing a vibrant online media presence is essential for churches aiming to reach a broader audience and connect with potential visitors. Your church website serves as a gateway for newcomers to explore your community, values, and upcoming events. However, attracting new visitors to your website requires intentional strategies and a keen understanding of digital marketing principles.

Local SEO: The Secret to Boosting Your Church’s Online Presence and Being Found by Google

In today’s digital age, it’s crucial for your church to be easily found online, especially in Local Google searches. If you’ve faced challenges like not showing up when people search for a “church near me” or a lack of online visibility, then implementing Local SEO can be a game-changer. Here’s how you can enhance your church’s online presence and attract more visitors.

Local SEO Case Study: The Ark Church Gulf Coast

The Ark Church Gulf Coast is led by Brandon and Brittany Johnson and serves the Galveston County area in Texas. The church has a passion for serving children in the community through kids programs, school participation, and community sports programs. As the church grew, they realized they needed to do more online to let people in their community know about their church and ministries.

The Ultimate Christmas Church Communications Checklist: 7 Steps to Prepare for the Busiest Time of the Christian Year

Christmas can understandably be one of the most stressful times of year for pastors, ministry leaders, and church staff. For church communications teams, the challenge of keeping all the plates spinning can turn a joyful season into one you just hope to survive. At Missional Marketing, we specialize in simplifying and optimizing the stressful tasks of church communications and digital marketing,

An image about Lead Generation with a group of people sitting around a big desk making a plan

The Power of Digital Lead Generation: Strategies and Results

In today’s digital age, lead generation is an essential aspect of any effective marketing strategy. Colt Straub, a visionary leader from Cornerstone Church in Midwest City, Oklahoma, has embraced the concept of lead generation and witnessed remarkable results. In this article, we delve into Colt’s philosophy behind investing in lead generation campaigns,

an image of someone visiting a church website on their laptop and phone

10 Tips to Maximize Your Church Website Like a Pro

In a recent webinar hosted by XPastor.org, Jason Hamrock, CEO of Missional Marketing, shared valuable insights on how churches can effectively utilize their websites. During the webinar, several thought-provoking questions were posed by David Fletcher, the founder of XPastor, uncovering key considerations for optimizing church websites. If you’ve been wondering how to optimize your church website,

Top 5 Summer Objectives for Church Communications Pastors

Like the rest of us, churches experience different seasons and levels of activity throughout the year. Summer is when schedules slow down, attendance fluctuates, events pause, and you switch up your daily routine in favor of more fun in the sun. Apart from VBS, summer is historically a time when ministry slows down as well.

10 Signs You Need a New Church Website

As the world shifts to a more digital age, having an engaging, user-friendly website is increasingly important for businesses, and that includes churches as well. This article outlines ten signs that suggest a church may need a new website. From slow loading times and outdated designs to inaccurate information and a lack of mobile-friendliness,

How Will the Google Analytics 4 (GA4) Update Impact Your Church?

Google Analytics Update 
When you install Google Analytics on your church’s website, you can measure page views, events, and transactions. However, Google has recently made a major update to Universal Analytics (UA), also known as Google Analytics 3 (GA3). This product update will change how your website interacts with Google. 
GA4 is the next generation of analytics.

Why a ‘Call to Action’ Is the Missing Ingredient on Your Church Website

Most churches use their websites as a brochure or business card filled with information about their services and locations. However, if you want to leverage your church website to foster new relationships, you’ve got to adopt a new digital marketing strategy. With the right call to action, or CTA, your digital marketing team can connect with the unchurched and de-churched and share Jesus throughout your community.