How Will the Google Analytics 4 (GA4) Update Impact Your Church?

Google Analytics Update 
When you install Google Analytics on your church’s website, you can measure page views, events, and transactions. However, Google has recently made a major update to Universal Analytics (UA), also known as Google Analytics 3 (GA3). This product update will change how your website interacts with Google. 
GA4 is the next generation of analytics.

Why a ‘Call to Action’ Is the Missing Ingredient on Your Church Website

Most churches use their websites as a brochure or business card filled with information about their services and locations. However, if you want to leverage your church website to foster new relationships, you’ve got to adopt a new digital marketing strategy. With the right call to action, or CTA, your digital marketing team can connect with the unchurched and de-churched and share Jesus throughout your community. 

Why Your Church Website is a Vital Tool During COVID-19

With COVID-19 causing many churches to be physically closed or operating at a limited capacity, many churches are overcoming these challenges by transitioning to online church.  Across the globe, COVID-19 has created an atmosphere of fear and uncertainty as to the future. Even though the entire world is experiencing this as a global crisis,

What Is The Best Church Website Builder?

Is your church’s website outdated and in need of a redesign but you don’t know how to get started and aren’t a developer or graphic designer?  The good news is – now you can have a beautiful church website without needing to be a coding wizard.  Using a CMS platform, or Content Management System,

5 Elements of the Best Church Websites

Have you ever stopped to take a hard look at your church’s website? Even if you have the most loving, warm, and welcoming church, it might not be reflected through your website.  Now more than ever before, it’s vital for churches to have a website that accurately represents their church, is easy to use,

CMS Comparison

The Best Church Website Builders – Ultimate Guide (2020)

Perhaps the most significant contributor to the growth of a church is its website.
In this day and age, it’s clear that almost everything we do starts with an online search. Whether you’re looking for information about your health and wellbeing, buying clothes, or even researching the best way to get from A to B,

An easy way to check if your church’s website is secure

Website security is one of the top concerns among Christian churches and nonprofits, especially with the growing number of scams surrounding victims’ identities. Particularly with sites that collect money for online giving, it’s critical that your site transmits data to and from its users using encryption at the level of industry best practices in order to protect your donors’ personal information.

Wordpress vs Squarespace for a Church Website

WordPress or Squarespace for your Church Website?

When a church plans to build a new website, platform selection is one of the first and most important decisions they’ll need to make. While there are numerous options available, it’s quite common that a church would narrow their choices down to WordPress versus Squarespace. The following article provides meaningful insight into each of these popular Content Management Systems (CMS) for churches with the goal of helping them to make the best possible selection for their organization.

multi-campus church website

Subdomains Versus Subdirectories for use with Church Websites

The purpose of this article is to clarify when to use subdomains and when to use subdirectories on church websites.
A subdomain URL looks like this: https://sermons.mychurch.org
A subdirectory URL looks like this: https://mychurch.org/sermons/
This topic is especially relevant to churches that have more than one campus. It is also applicable to churches that have content needing to be presented in significantly varied user experiences,

How To Optimize Images On Your Church Website

Optimizing images on your church website to increase speed and enhance performance
More often than not, our church clients are selecting appealing images for their church website without taking into account the impact these images will have on the functionality of the site as a whole.
So how do we keep the images we like without sacrificing speed or performance,

Church Website Design

The Top 4 Most Important Design Elements of a Good Church Website

As a church-dedicated marketing firm, we’re often asked about what exactly it takes to build an impactful church website. Over the years of building successful church websites, here’s what we’ve found…
After thousands of meetings with our agency clients, we have unique insight regarding the most critical website components to engage online visitors.