The Digital Change The church is sitting on the ledge of immense change. Bob Dylan was right, “The times they are a changin’.” We could call this the digital age, but some have referred to it as the age of Amazon. Whether we like it or not, in this new world, technology rules. But what are the effects technology has …
Church growth is like a great treasure and treasures are often found in strange places. A few years ago a man from New Jersey found an incredibly rare painting hidden in his aunt’s attic under an old sewing machine. The piece is possibly from Pablo Picasso and was appraised at $13 million! Although your church probably doesn’t have a Picasso …
Introduction to Church Google Search Console Church Google Search Console (formerly known as Google Webmaster Tools) is an extremely useful tool provided by Google. It allows you to find out a lot of useful information about your church’s website. Examples of some of the data it shows you is how much traffic your site is getting, what other sites are linking …
In a dark world, it is important to let your light shine, so now is the time to make church ministries visible on Google and Facebook. Online Church marketing is a very beneficial way to inform your community of your ministries, such as your energetic youth ministry, fruitful marriage ministry, and an active missionary ministry. In today’s internet-driven culture, some …
Introduction to Church Google Analytics Church Google Analytics are a vital part of every church marketing campaign. We have already covered a number of campaigns that you can implement, such as Google Search Console, Google Display Network, and Church Facebook Campaigns. Implementing a campaign that incorporates these platforms will set you well on your way to growing your church, but …
Churches are rightly concerned about diminishing congregations. While the numbers vary, according to Dr. Richard J. Krejcir, “every year more than 4000 churches close their doors.” Additionally, Krejcir asserts, “every year, 2.7 million church members fall into inactivity.” True answers to this problem are nuanced, but one avenue worth exploring is, is church growth fueled by church web traffic growth? …
Google can help grow your church. When it comes to church growth, gone are the days hoping new people will show up on your church’s front door merely because you exist. In fact, authors of Churchless found the number of those not attending a church anywhere has risen from 30% in 1990 to 43% in 2014 (info graphic). This means …
Church Landing Page Subscriptions provide affordable access to relevant fast loading pages that are optimized to ministry related keywords. These are perfect for linking Google Church Search Campaigns, Google Church Display Campaigns, and Facebook Church Campaigns. When one of our church landing page templates found in our Church Landing Page Library is used as a starting point, we charge $40 …
“Come to me, all who labor and are heavy laden, and I will give you rest,” Jesus said in Matthew 11:28. As the body of Christ, it is important that the church is in the right place to reach people when they are seeking Jesus. Often, people turn to the internet and search Google to learn more about Christianity. Therefore, …
What is the best way for churches to reach hurting people online? This is a question asked by many caring and innovative pastors. Church digital marketing is the perfect method of reaching those who are in need. They could need depression support, divorce support or other forms of assistance. Some of the best types of church digital marketing campaigns are Church …
The opportunity to increase stewardship ministry through the use of a church business directory is becoming accessible to all churches through the use of the internet and digital technology. What used to be a cumbersome and often out-of-date publication is now a relevant, accessible, and current reality. Church Business Directories provide an opportunity for leadership to facilitate the connection of …
If you have been monitoring your church website’s traffic using Google Analytics, then you have probably come across bounce rates. They appear in your analytics as a percentage, but what exactly do they mean? This post will not only explain exactly what church website bounce rates are, but also how to improve them. What are Church Website Bounce Rates? Church …
For churches, the clarity of the message and The Story have always been central to achieving effectiveness and changing hearts. But, sometimes there is a disconnect, and here’s why: If people in your community either don’t know what you do, or don’t understand it as it relates to them, then no dialogue will ensue. And dialogue is the key to changing hearts …
Online church event promotion gets the word out to your local area about events your ministry is holding. Churches hold all types of events, both regular and seasonal, so it is vital that they engage in online church event promotion to maximize the attendance at these events. The following table shows some examples of church events that can be successfully promoted online. Online Church …
It is no secret that church website load time has always been important, but it is becoming increasingly vital to ensure that your site loads quickly. In a recent update, Google has put an increased weight on website load times as an indicator for how your site ranks in Google. While it is unclear how much focus is given to page …
Supporting Church Outreach Ideas Online raises awareness in and around the church. Churches must get the word out about their outreach initiatives. Google and Facebook provide powerful tools for reaching the current church members and reaching the unchurched and the churchless. Supporting Church Outreach Ideas Online There are 4 important ways of supporting church outreach ideas online: Google Display …
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