WE ARE A CHRISTIAN ADVERTISING MARKETING AGENCY

As a Christian advertising marketing agency, our focus is to help our clients grow their web presence in ways that produce measurable results. For churches, that means more ‘cheeks in the seats’. For parachurch ministries, more valuable connections. Our team of experts is constantly learning about the latest tools and trends in the ever-changing digital world, offering the most cutting-edge solutions and strategic planning to the hundreds of clients we serve. Our Board of Directors provides oversight into the strategy and direction of our company. The Board consists of Chuck Donnels, Kevin Peck, Jason Hamrock, Earl Ricker, and Rob Porter.

Our Approach to Serving Churches

WE SERVE HUNDREDS OF CHRISTIAN CHURCHES

A great starting point for churches who are new to Missional Marketing products and services would be to explore the Google Ad Grant and Local Church SEO Boost.

As industry experts, we’re proud to say that we have an arkload of experience with online church advertising, church website SEO, and reaching millennials. Everything we do focuses on putting more ‘cheeks in the seats’ at your church - and it works!

Among a large collection of marketing tools we offer, our Sermon Video Library, Church Writing Services, and Church Landing Page Services help churches to build their website domain authority with valuable SEO Content. We welcome a scheduled call to walk you through these effective tools.

Meet the Team

Partners

The partners of Missional Marketing have deep working relationships going all the way back to the 1980s. They love the local church and have been active volunteers and group participants for many years. They’re passionate about healthy church growth and grateful to play their part in The Great Commission.
Jason Hamrock Missional Marketing Jason Hamrock CEO / Partner
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Jason Hamrock Jason guides the vision for how Missional Marketing can best serve churches. He was a Communications Director for 11 years at an Arizona megachurch named Central Christian Church of Arizona. From 1991-1995, he played football on a scholarship with Northern Iowa where he studied communications and marketing. He joined Missional Marketing in 2015.
Chuck Donnels Missional Marketing Chuck Donnels COO / Partner
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Chuck Donnels Chuck directs the delivery of our subscription and advertising services. He’s an expert in Google AdWords, Google Grants, and gleaning actionable insights from Google Analytics and Search Console. Along with his extensive knowledge in setting up and tracking website conversion goals, Chuck uses cutting edge tools such as Heat Maps and Funnel Analytics to improve website performance. Chuck has a master’s degree from Stanford.
Kevin Peck Missional Marketing Kevin Peck CFO / Partner
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Kevin Peck Kevin oversees our finance and accounting activities including accounts payable and accounts receivable. He also oversees our CRM and is actively involved in onboarding new church clients by serving as a presenter at many of our traveling church luncheons. Kevin has a bachelor’s degree from Purdue.
Earl Ricker Missional Marketing Earl Ricker R & D Director / Partner
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Earl Ricker Earl keeps us in step with the ever-advancing technology curve as the architect of many of our most innovative products and services. He frequently serves as Senior Project Manager on our larger, more complex projects. He’s among our most knowledgeable team members on the topics of SEO and SEO Content and is also the partner responsible for the delivery of websites built by our outstanding development team. Earl has a bachelor’s degree from Northern Michigan University.
Rob Porter Missional Marketing Rob Porter Systems / Partner
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Rob Porter Rob provides perspective on our strategic business planning. He utilizes his keen analytical skills and gift for numbers to maximize efficiency for our firm and for our clients.

Account Management Team

Our Account Management personnel generally possess intermediate technical skills and Google certifications, enabling them to speak authoritatively about our services and even assist with production. More commonly referred to as "Church Growth Strategists”, this team of experts is fully equipped to help guide your organization through all seasons of growth.
Brittany Wiggins Missional Marketing Brittany Wiggins Senior Account Manager
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Brittany Wiggins Brittany oversees and manages our church website builds. She directs the project manager, developer, writer, and SEO specialist in carrying out the client’s wishes throughout the course of the build as a primary liaison between the church and the development team. Brittany also oversees ongoing web development projects and church website migration services, utilizing deep SEO knowledge and certified skills from SEMRush Academy. She wears several other hats across the organization, including assisting in interruptive ad creation, Google Grant applications, and luncheon planning processes. She graduated magna cum laude from the University of Miami School of Communications.
Bart Blair Missional Marketing Bart Blair Account Manager
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Bart Blair With 17 years of experience in church planting and pastoral ministry, Bart works with church leaders to plan and execute effective digital outreach strategies in order to reach more people and grow the local church. You may recognize him as one of several presenters for our church leader luncheons. He has a clear calling and gifting in helping churches turn their focus towards impacting communities for Jesus and understands the need to prioritize marketing efforts based on an organization’s unique circumstances. Bart is ordained in the Charis Fellowship of Churches.
Brittany Tate Missional Marketing Brittany Tate Account Manager
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Brittany Tate Brittany provides support for Subscription and Sermon Video Library clients. She bridges the gap between church staff and the Missional Marketing team to ensure campaigns launch with timeliness and accuracy to achieve utmost effectiveness in promoting church events, sermon series, and ministries. Brittany also creates, monitors, and manages campaigns at the root level to ensure performance goals are achieved.
David Thorne Missional Marketing David Thorne Account Manager
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David Thorne David is an Account Manager on special projects and has worked with Missional Marketing since 2017. He’s also among our top producers of SEO Content writing. David is working on a doctorate in leadership studies and has master's degrees in management and leadership, counseling, and practical theology.
Belinda Boydston Missional Marketing Belinda Boydston Project Manager
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Belinda Boydston Belinda has over 18 years of experience in web development and is an experienced Project Manager who oversees our Local SEO, On-Page SEO, and Website Builds. She generates reports to keep our church clients informed about the progress of the work. She also manages the tasks assigned to developers, graphic designers, writers, and SEO specialists. Belinda graduated Summa Cum Laude with a Master of Arts (M.A.) from Pensacola Christian College.
Debbie Porter Missional Marketing Debbie Porter Account Coordinator
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Debbie Porter Debbie works as a liaison between the sales team, production team, and accounting. She also serves as the administrative assistant to Chuck Donnels and works closely with church partners and nonprofit organizations to provide excellent customer service. Debbie has been with the company since 2011.
Karen Fitzgerald Missional Marketing Karen Fitzgerald Account Coordinator
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Karen Fitzgerald Karen is an administrative assistant to Jason Hamrock and Kevin Peck, coordinating meetings and proposal follow-ups with our church clients. As a member of the Missional Marketing team since 2013, she serves our Christian business owners through our Church Business Directory platform and digital marketing packages.

Production Team

Our Production Team personnel perform the technical work for our clients. They possess highly specialized expertise in Google AdWords, Web Design, Web Development, Local SEO, On-Page SEO, SEO Content Creation, and interpreting website analytics and conversion goals. Your most valuable online assets are in safe hands with this team of trusted experts.
Jason Collier Missional Marketing Jason Collier Senior Developer
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Jason Collier Jason is our most senior web developer. His thumbprint is found on every project we undertake. He handles the most complex needs that arise in connection with client work and has a major voice in all of our client-facing production processes. He’s also the senior developer on our proprietary tools and services, including the Keyword Analyzer Tool, The Millennial Content Analyzer Tool, The Sermon Video Library, and the Church Growth Console. Jason has a Bachelor of Engineering (B.Eng.) in Software from The University of Calgary.
Ainsworth Ellis Missional Marketing Ainsworth Ellis Web Designer / Developer
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Ainsworth Ellis Ainsworth has been a vital member of our team since 2017. He has 15 years of experience working as a visual designer and can bring any project to life, offering insight and a level of polish that can only come with many years of experience. Ainsworth studied Visual Arts at Centennial College.
Michael V. Lyjak Missional Marketing Michael V. Lyjak Google Ads Specialist
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Michael V. Lyjak Michael is the Google Advertising account developer. He creates campaigns and writes ads for all our Google Ads(AdWords) accounts. He previously worked for Google for 5 years in the AdWords department training new employees in using the software. Michael also served in the Army and was a part of Operation Iraqi Freedom in 2009.
Joseph Pis Missional Marketing Joseph Pis Google Ads Specialist
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Joseph Pis Joseph has administered Google AdWords campaigns for us since 2018. He holds three Google Certifications including Search & Display, Mobile Advertising, and Video Advertising. He’s also a Bing Ads Accredited Professional. Joseph studied Computer Science at Miami Dade College.
Carl Delucia Missional Marketing Carl Delucia Google Ads Specialist
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Carl Delucia Carl’s been a part of our Google Ads team since 2017. He is Google AdWords and Google Analytics certified and works daily to optimize AdWords campaigns and resolve issues. He uses industry best practices augmented by artificial intelligence models to sculpt successful campaigns and also handles baseline and keyword research. Carl holds a Master of Business Administration (M.B.A.) in Data Analytics from SUNY Empire State College.
Christine Peck Missional Marketing Christine Peck Google Ads Specialist
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Christine Peck Christine has been a part of our Google Ads team since 2014. She plays a crucial role in monitoring and optimizing Google Search Campaigns for Missional Marketing clients. She’s experienced in Google Ads and has held a certification since 2015.
Aaron Treguboff Missional Marketing Aaron Treguboff Senior SEO Specialist
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Aaron Treguboff Aaron loves SEO and has been working on technical SEO audits and keyword research since 2011. When he isn't pouring over Google Sheets with rows and rows of website data, he enjoys watching hockey games and spending time with his family. Aaron has been on our SEO team since 2017. He uses state of the art tools including Moz, Ahrefs, and SEMrush to perform keyword research and map out SEO metadata for our church clients. He’s heavily involved in our On-Page SEO engagements. Aaron attended Arizona State University.
Shay Clinch Missional Marketing Shay Clinch SEO Specialist
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Shay Clinch Shay’s been a member of the Missional Marketing team since 2016. He carries out SEO work on both client and Missional Marketing websites. He has 7+ years of experience in SEO and has worked with several companies in-house, and also in-agency. Shay holds a master’s degree in eCommerce from the University of Cork.
Jeremy Katherman Missional Marketing Jeremy Katherman Web Designer / Developer / Data Analyst
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Jeremy Katherman Jeremy wears many hats at Missional Marketing. He helps with online visuals and improves client SEO and user engagement. He attended Pennsylvania College of Technology (Penn State) as a Web Design Specialist and uses the online nature of his work to serve as a bi-vocational pastor and missionary overseas.
Rebecca Powell Missional Marketing Rebecca Powell Graphic Designer
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Rebecca Powell Rebecca’s been a graphic designer with Missional Marketing since 2012. She loves using her graphic abilities to reach the unchurched. She takes initial ideas from the client and builds an imagery campaign to not only convey an impactful message but also to reach those who don’t yet understand the client’s purpose and mission. Rebecca graduated with a B.S. one year early from one of the country’s top art and design schools, Rochester Institute of Technology.
Nathan Murphy Missional Marketing Nathan Murphy Wordpress Developer
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Nathan Murphy With 18 years of experience under his belt, Nathan started in the Print and Graphic design industry but swiftly moved into the website design and development sphere - eventually dedicating himself to WordPress mastery. As well as being highly proficient in WordPress website design, he also possesses excellent working knowledge of all things SEO, Website Speed Optimization, Conversion Optimization, and, of course, Photoshop digital design. From Ireland, he is a keen traveller and works remotely for a number of months throughout the year (escaping those cold Irish winters!).

Administrative Team

Our administrative personnel keeps our billing and general administrative matters on track. They are detailed oriented and service driven, helping to ensure that all our internal processes and procedures are best serving our clients.
Patty Ricker Missional Marketing Patty Ricker Accounts Receivable
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Patty Ricker Patty anchors our accounts receivable activities and oversees invoicing for all of our church and business clients. In addition to being on the Missional Marketing team since 2010, she also worked for the iconic advertising agency McCann Erickson for 15 years.
Deanna Grams Missional Marketing Deanna Grams Ad Coordinator
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Deanna Grams Deanna works with Christian business owners to create ads for their church business directories and Facebook pages. She also posts ads for churches on their business directory Facebook pages on a weekly basis. She wears many hats in production, including the role of transcribing and posting sermons for church Sermon Video Libraries. She’s worked in customer service since 1982 and has been with Missional Marketing since 2013.
Ashley Burdick Missional Marketing Ashley Burdick Ad Coordinator
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Ashley Burdick Having joined Missional Marketing in 2011, Ashley’s main role is serving as a digital campaign coordinator. She manages and monitors Facebook campaigns for clients, regularly earning training certificates for Facebook’s ever-changing platform. She also creates and updates dashboards that allow clients to stay up-to-date with their campaign goals.
Cindi Olson Missional Marketing Cindi Olson Production Coordinator
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Cindi Olson Cindi is a production coordinator and serves as an integral part of our Sermon Video Library team. She processes and oversees all sermons as they’re uploaded, assigning critical SEO metadata and strategic keywords on every sermon processed. Cindi also works in the areas of market research, data, and luncheon planning for Missional Marketing. She graduated magna cum laude from Northern Michigan University with a Bachelor of Science in Nursing.
Katie Sobiech Missional Marketing Katie Sobiech Administrator/Writer
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Katie Sobiech Katie is a self-published author with a B.A. in Communications, an 8+ year record of professional journalism, and extensive article and blog writing experience. She produces SEO content writing for Missional Marketing and also performs other administrative work. She holds a Bachelor of Arts (B.A.) in writing from Cedarville University.
Meg Morgen Missional Marketing Meg Morgen Job Costing Coordinator
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Meg Morgen Meg has been a part of our team since 2018 and handles job costing for our web projects. She’s worked in the financial industry for 7 years, including 3 years in Institutional Equity Research. She holds a Bachelor of Arts (B.A.), in International Studies from the University of Wisconsin-Madison.

Our History

Missional Marketing History Timeline
Missional Marketing was founded in 2008. The first service offered was a church business directory under the brand name Gdirect. At the time, the country was in a deep recession and a business directory provided a good way for churches to engage business leaders.

This initial experience ignited a deep passion for our team to fully utilize Google for the benefit of the local church. As we evolved into a full-blown church marketing agency, we rebranded under the name Missional Marketing. While Gdirect is still our legal name, we now do business as Missional Marketing.

Where We're Located

Four of our five founding partners are located in the Phoenix, Arizona metropolitan area. One founding partner resides in the suburbs of Sacramento, California.

We have team members located throughout the United States, with several members found in Canada, Ireland, and Malaysia. Our total team size is about 35 people including employees and independent contractors.

We have core team members in Dallas,Texas; Cleveland, Ohio; and New York City. We also have third-party representatives in Northern California.
Missional Marketing Team Locations

We Are A Google Premier Partner

Google Analytics Google Search Mobile Adwords Advertising Google Adwords Youtube Google Tag Manager
Google has recognized many of our team members as Google Ads certified professionals, meaning that they’ve passed various assessments confirming their product expertise. In short, we are exceptionally well qualified to help you grow your church on the web using Google Ads.

Remaining always on the cutting edge of Google tools, our team members possess the following Google Certifications:
  • Google Ads Fundamentals
  • Search Advertising
  • Display Advertising
  • Mobile Advertising
  • Video Advertising
Google

Why We Do Church Marketing

In Luke 15, Jesus tells a series of parables that give us an intimate view of God’s heart for people who are lost. Through the imagery of a lost sheep, a lost coin and a lost son we come to understand that God has a deep love and compassion for those who are far from Him. In Luke 19, Jesus confirms that His primary agenda was to seek and save the lost.

The Lost Sheep

At Missional Marketing, we want to align our agenda with that of Jesus. We want to help churches across North America (and beyond) find lost people and bring them home to a restored relationship with the God who loves them. We believe the local church is a beacon of hope for the world as we represent Jesus Christ to the broken, hurting and misdirected.

We’ve built a team of extremely talented people who could use their talents in a variety of ways, but have chosen to engage in Kingdom-centered work. We believe that helping churches and church leaders to leverage modern digital tools will multiply the number of people finding hope through a relationship with Jesus.

Our Approach to Serving Churches

Our Approach to Serving Churches
  • We value strong communication with our clients.
  • We strive to produce work on time.
  • We keep our clients informed on budgetary progress.
Once a client has chosen to retain us for any one of our products or services, we start our work with a kick-off meeting where we orient the client to the specific details of the job at hand. This usually requires the client to provide us with login credentials to one or several online assets, such as the back-end of their website, their hosting provider, or social media account authorizations.

For several of our more dynamic and complex services, such as web development or On-Page SEO, we provide the client with a weekly progress report via email. We also provide periodic written reports for our subscription and digital advertising services.

If a client has retained us for any one of our subscription-based services, we meet with them every sixty days to review their analytics dashboard and make recommendations with the goal of increasing web traffic and conversions.

If something goes wrong, we make ourselves available to talk. We take pride in our standards of accountability and don’t hide behind emails when resolving any issues that arise during the course of our work. Instead, we look to speak directly with our clients and find the best possible solution for meeting their needs. All of our Account Managers have the authority to approve “make-good” work in the cases where we’ve made a mistake.

Each of our major areas of service has an assigned partner who acts as a Principal in Charge, an Account Manager, and a Project Manager. This ensures meaningful forward momentum on all of our engagements.
ServicePrincipal in ChargeAccount ManagerProject Manager
Website BuildsEarl RickerBrittany WigginsBelinda Boydston
Local SEOEarl RickerDebbie PorterBelinda Boydston
On-Page SEOEarl RickerBrittany WigginsBelinda Boydston
Website Migration ServicesEarl RickerBrittany WigginsBelinda Boydston
Google AdvertisingChuck DonnelsDebbie Porter
Sermon Video LibraryChuck DonnelsBrittany TateBelinda Boydston
Interruptive Online AdsChuck DonnelsDebbie PorterBrittany Tate
Analytics & Search Console SubscriptionChuck DonnelsBrittany TateBelinda Boydston